Cube: A Google Maps Experiment
When it comes to checking out what your roof looks like, I think we can all agree that Google Maps is the best. (True that, Double True!) But beyond satellite zooming, it has a lot of other features that the makers wished to advertise. And, luckily for us, they went to those awesome advergamesters over at B-Reel to put something together. The result is Cube: A Google Maps Experiment. An HTML5 arcade webtoy, Cube takes maps from locales across the globe, then converts them into levels akin to those tiny metal marble maze toys. Moving your mouse about the pseudo-3D map to tilt it, you must guide your Google Sphere to the marked locations as quickly as possible.
Cube's design doesn't try to hide its advertising roots, for better or worse: The developers are obviously hoping that prettiness will help balance out slightly ephemeral gameplay. Still, the concept behind it is very clever the game is quite visually appealing in that Googley futuristic way, and the sound design is top-notch. Likewise, the features of Google Maps highlighted are well-integrated into gameplay, whether it's a traffic overlay showing which paths will give you a boost of speed, its subway guide that lets you teleport from tube station to tube station, or restaurant reviews giving you a list of Vegas hot spots you need to hit. In any case, as a game, Cube is smart fun, and as an ad for a tech company, it sure as heck beats watching Zooey Deschanel talk to her phone. Update your browser's WebGl, and get ready for the trip of a lifetime!