Mad Men: The Game


ElleMad Men: The GameHe's one of the coolest guys on TV, a beloved famous character despite being an alcoholic, masquerading, chain-smoking philanderer. Don Draper: he always wins. That is, as long as he's stealing ideas from his secretary, overstepping uppity junior execs and placating his beautiful ex-wife. Hence your mission in Mad Men: The Game, a YouTube interactive fiction game from The Fine Bros in which your choices determine Don's fate—continued confidence, good ideas and inner peace, or an untimely and embarrassing death—as well as the success of his Madison Avenue advertising firm.

Written and directed by Denny and Rafi Fine who are clearly fans of AMC's well-acclaimed series, Mad Men: The Game is full of inside jokes and pokes at Don Draper's foibles as well as the show's iconic standing. It certainly invites discussion of our cultural perceptions and of how something once praised for its originality is now, through its ubiquity, so cliché. The artwork and music by DoctorOctoroc adds to the fun and overall pitch-perfect mood. It can be disappointing, though; several scenes look so fun to play, causing fingers to twitch over the controls wishing it was a true platform game. Nonetheless, there's enough to keep your somewhat passive involvement with its three possible "good" endings as well as four dead ends, all of which come about according to your decisions when prompted. Click the option you prefer (before time runs out) and you'll be sent on to the next video via a new link. Considering the plentiful opportunity for do overs, feel free to take some risks. Don Draper would.

Fans of the show will probably get a bigger kick out of playing this than those who have never watched, yet even if you've only heard about Mad Men in passing, the jokes about the sexist 1960s cocktail and cigarette-crazed culture easily glean your smile. Mad Men: the Game is more fan fiction than satire; it does hold back on some punches and isn't quite as sharp and acerbate as the show it pays homage to. Yet it's an entertaining and enjoyable adventure into the advertising milieu that once was (and perhaps still is, albeit more subversively) part of our social norms.

Play Mad Men: The Game

Walkthrough Guide


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Mad Men: The Game Walkthrough

  • There are three full endings and four dead ends.

  • To get a full ending, you must successfully complete all three goals: Confidence, New Ideas, and Inner Peace.

  • Whichever you complete last will decide the ending you earn.

Full End 1 - Confidence

  1. First choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

  2. Next pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

  3. Lastly, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

Full End 2 - New Ideas

  1. First, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

  2. Next, choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

  3. Lastly, pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

Full End 3 - Inner Peace

  1. First, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

  2. Next, pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

  3. Lastly, choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

Dead End 1 - Shot Through the Heart, and You're To Blame

  1. At the start, choose to resolve your Inner Peace with Betty.

  2. Shoot Don Draper.

Dead End 2 - The Worst Possible Thing!

  1. At the start, select New Ideas with Peggy.

  2. Give Peggy a promotion.

Dead End 3 - It's the End of the World as We Know It

  1. At the start, pick the Confidence task with Pete.

  2. Give in to Pete's Demands.

Dead End 4 - How Dare You?!

  1. At the start, pick the Confidence task with Pete.

  2. Race to Cooper's office before Pete tells him.

  3. Leave your shoes on.

4 Comments

I keep killing Don off! The only other ending I've found is

Don saves the company (although obviously he doesn't)

What is the third?

I did find the meta-narrative pretty funny, and some of the lines are excellent, especially Peggy's.

Mad Men: The Game Walkthrough

  • There are three full endings and four dead ends.

  • To get a full ending, you must successfully complete all three goals: Confidence, New Ideas, and Inner Peace.

  • Whichever you complete last will decide the ending you earn.

Full End 1 - Confidence

  1. First choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

  2. Next pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

  3. Lastly, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

Full End 2 - New Ideas

  1. First, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

  2. Next, choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

  3. Lastly, pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

Full End 3 - Inner Peace

  1. First, select the Confidence task with Pete.

    • Race to Cooper's office before Pete tells him.

    • Stop and take off your shoes.

  2. Next, pick New Ideas with Peggy.

    • Congratulate Peggy, but steal her thunder.

  3. Lastly, choose to resolve your Inner Peace with Betty.

    • Shoot the birds instead of Don Draper.

Dead End 1 - Shot Through the Heart, and You're To Blame

  1. At the start, choose to resolve your Inner Peace with Betty.

  2. Shoot Don Draper.

Dead End 2 - The Worst Possible Thing!

  1. At the start, select New Ideas with Peggy.

  2. Give Peggy a promotion.

Dead End 3 - It's the End of the World as We Know It

  1. At the start, pick the Confidence task with Pete.

  2. Give in to Pete's Demands.

Dead End 4 - How Dare You?!

  1. At the start, pick the Confidence task with Pete.

  2. Race to Cooper's office before Pete tells him.

  3. Leave your shoes on.

I really couldn't get into playing this. Ironically, the ad-laden Youtube gets in the way of the gameplay. I was hearing ads in the background and Youtube's mechanisms seemed to work against the game, for instance when making a choice. If you let it run for too long, you lose the choice screen and have to backtrack a bit. If you pause it while trying to decide, you sometimes get a screen full of adsense. Something with less ads would have made this work better, I think. Something like Vimeo.

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